Dear Marketers, please stop calling everything "king"

Every morning I open my feed reader to see what is happening in my industry, expand my knowledge, discover something new, and hear what some knowledgeable people have to say about topics that impact myself & what I do.   And almost every morning, I see headlines saying, "insert word here is king". The obvious (and least eye-roll inducing) example is "content is king", but it seems that we...

Continue reading

How to get stats and customize columns using Metrixa AdManager

Metrixa AdManager lets you manage your Facebook Ad Campaigns quickly, easily, and from anywhere.  Today's tutorial is about how to download and view statistics and customizing your columns. In a nutshell:   click Get Statistics at the top bar select your date range of the campaigns you want to download and click okay To customise your columns, change the view in the bottom left...

Continue reading

Tutorial: How to Create Campaigns, Ad Sets & Ads with Metrixa AdManager

Metrixa AdManager lets you manage your Facebook Ad Campaigns quickly, easily, and from anywhere. This video tutorial shows you how to create ad campaigns, ad sets and ads in Metrixa AdManager. Just want the juicy details? Here they are:   Select Campaigns, Ad sets or Ads from the Manage panel (bottom-left) Click the Add button at the top. A new blank campaign, ad set or ad will be...

Continue reading

Tutorial: How to Sign in and download Facebook Ad Campaigns with Metrixa AdManager

    Metrixa AdManager helps marketers do more with their Facebook ad campaigns in less time. Check out this video tutorial to learn how to sign in, download your first campaign and start using Metrixa AdManager. For those of you without time to watch, or just wanting the summary:   Open Metrixa AdManager Sign in with your Metrixa account (sign up for a free trial) Use the app...

Continue reading